AI & KI

INTELLIGENCE MEETS CREATIVITY.

AI solutions for brands, businesses and digital experiences.

Artificial Intelligence is changing more than just processes. It is changing the way people search, communicate, make decisions and experience brands. sl design® combines strategy, design, development and Artificial Intelligence to create intelligent digital solutions that deliver real value. We develop custom AI applications, AI assistants and intelligent digital services that seamlessly integrate into websites, platforms and existing business processes.

Not AI for the sake of AI.
But AI with ideas, strategy and real value.

sldesign ki ai beratung

FROM IDEA TO INTELLIGENCE.

We make Artificial Intelligence useful for brands.

The possibilities of Artificial Intelligence are virtually limitless. What matters, however, is not what is technically possible – but what makes sense for your business.
Together, we identify opportunities, develop the right user experience and create custom AI solutions.

From intelligent website assistants and automated consulting to knowledge systems, AI-powered content creation and intelligent workflows.
We combine technological possibilities with what sl design® has been doing for more than 20 years:

Understanding brands. Understanding people.
Creating communication.

AI CONSULTING

From opportunity to practical application. Where can artificial intelligence be used effectively in your business?
We analyze existing digital touchpoints, communication processes, and information structures and turn them into concrete AI use cases.

Our services:

  • AI Strategy
  • AI Consulting
  • Use Case Development
  • Customer Journey Analysis
  • AI Experience Strategy
  • Process Analysis
  • Technology Consulting
  • Proof of Concept
Websites that don’t just inform. They answer.

We develop intelligent AI assistants and chat systems that give users direct access to information through conversation rather than complex navigation structures.

The user asks.

The AI understands.

And delivers the right information within seconds.

Existing content, products, services, documents, databases or external systems can be integrated as a knowledge base.

Applications:

  • AI Website Assistant
  • AI Shopping Advisor
  • Digital Concierge
  • Product Advisor
  • Service Assistant
  • Support Assistant
  • FAQ Assistant
  • Lead Assistant
  • Internal Knowledge System
No standard solution. Your own AI.

Every company has its own knowledge, processes and specific requirements. That is why we develop AI solutions tailored precisely to your needs.

Using APIs, we connect Large Language Models and AI technologies with websites, databases, CMS platforms and existing digital applications.
The result: intelligent systems that understand, structure and provide information exactly when and where it is needed.

Technologies & Services:

  • Large Language Models (LLM)
  • Retrieval-Augmented Generation (RAG)
  • AI APIs
  • Knowledge Bases
  • API Development
  • System Integration
  • Prompt Engineering
  • Frontend & Backend Development
  • WordPress Integration
  • Custom AI Applications
Creativity meets Artificial Intelligence.

AI is also transforming the possibilities of visual communication. We combine traditional creative direction and art direction with generative Artificial Intelligence to develop new forms of content for brands and campaigns.

From the initial idea and visual worlds to storyboards, moving images and social content.
AI remains a tool – the idea, concept and creative direction remain human.

AI Creation:

  • AI Image Creation
  • AI Video Creation
  • AI Motion Content
  • AI Storyboards
  • AI Visual Concepts
  • AI Campaign Content
  • Social Media Content
  • Prompt Development
  • Creative AI Workflows
Less routine. More time for what matters.

Artificial Intelligence can do more than communicate. It can also simplify processes. We develop intelligent workflows that capture, structure and process information and automatically make it available for further processes.

From content processes and lead management to the automated processing of enquiries and corporate knowledge.

Possible applications:

  • Workflow Automation
  • Content Automation
  • Lead Processing
  • Data Preparation
  • Document Processing
  • AI Search
  • Knowledge Management
  • API-based Automation
INTELLIGENCE NEEDS INTERFACE.

An intelligent application is only successful when people can use it intuitively. That is why we don’t look at AI as technology alone.

We develop the complete AI experience – from user guidance and conversational UX to interface design, tone of voice and visual integration into the existing brand world.
AI should never feel like a foreign element.

It becomes part of the brand.

  • UX Strategy
  • Conversational UX
  • UI Design
  • AI Interface Design
  • Interaction Design
  • Brand Voice
  • Responsive Design

OUR AI PROCESS – FROM QUESTION TO SOLUTION.

01
ANALYSIS

We analyze requirements, target audiences, existing data and potential areas of application.

02
AI CONCEPT

We develop the use case, functionality, user experience and technical architecture.

03
DESIGN

We design the interface, user journey and conversational experience to fit the brand.

04
DEVELOPMENT

We develop the application and connect AI, websites, data and external systems.

05
KNOWLEDGE

We structure and integrate relevant content and knowledge sources.

06
TESTING

We test responses, processes, UX and different application scenarios.

07
LAUNCH & OPTIMIZATION

After launch, we continuously develop and optimize the AI solution.

START YOUR
AI-PROJECT!

CURRENT PROJECTS

AI IN ACTION

HOFSTATT AI SHOPPING ADVISOR

Your shopping date in Munich – powered by AI.

For HOFSTATT Munich, sl design® developed a custom AI shopping assistant. The digital assistant answers questions about shops, restaurants, services, events and news, helping visitors find relevant information within seconds. Instead of navigating through different sections of a website, visitors can simply ask what they are looking for.

The AI accesses relevant content from the HOFSTATT platform and makes it available through an intuitive conversational experience.

sl design® services

  • AI Concept
  • Conversational UX
  • AI Development
  • Knowledge Base
  • RAG Integration
  • Prompt Engineering
  • Frontend Development
  • Website Integration
  • Responsive UI
  • Continuous Optimization

HUMAN CREATIVITY.

ARTIFICIAL INTELLIGENCE

The best of both worlds. AI can analyze, generate, structure and automate.

But strong brands need more.

  • Strategy.
  • Ideas.
  • Emotion.
  • Creativity.
  • Design.

That is why we don’t see Artificial Intelligence as a replacement for creativity, but as an extension of what we can achieve.

 

STRATEGY. DESIGN. DIGITAL. AI.

READY FOR AI?

Let’s find out what AI can do for your business.
Do you already have a specific idea?

Or would you first like to discover where Artificial Intelligence could create real value within your business?
Together, we develop the right use case – from the initial idea to the finished AI application.

LET’S CREATE INTELLIGENCE.