CONCEPT
- Stand architecture & 3D planning
- Display development
VERMOP | EXHIBITION-BRANDING – INTERCLEAN 2022
VERMOP | Exhibition-Branding Messestand INTERCLEAN 2022
VERMOP SALMON GmbH develops a holistic trade fair concept for INTERCLEAN Amsterdam.
As a brand agency, sl design® Markenagentur conceptualized, developed, and produced once again a holistic trade fair concept for VERMOP SALMON GmbH at INTERCLEAN 2022 Amsterdam.
OBJECTIVE
The goal of the trade fair concept was to position VERMOP SALMON GmbH as the leading provider in the field of “digital cleaning” at INTERCLEAN.
IDEA: BRANDCLOUD
The brand becomes a cloud that sits above all product worlds of VERMOP.
CONCEPT & EXPERIENCE
The designed stand architecture makes the brand experienceable in three dimensions. Visitors encounter a completely new dynamic between product and service through the exhibition stand.
Over 4-meter-high curved visual worlds virtually draw visitors into the island stand. Clearly structured directional pylons and a centrally positioned service cabin ensure optimal visitor guidance and product orientation.
RESULT
The new trade fair concept proved to be a true visitor magnet right from the first day of the exhibition.
Website: VERMOP
VERMOP SALMON GmbH
- Classic branding
- Exhibition branding
- Corporate stand design
- Stand architecture
- Display design
- Interior design
- 3D design
- Event marketing (show concept)
- App development
- Communication
- Project management
- Coordination of stand construction
